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Old March 19 2013, 05:39 PM   #2571
Ghouleddie74
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Re: The Action Figure and Toy Collecting and Discussion Thread!

Playmates might have been viable at a time when action figures were beefier, bulkier and weren't expected to have spot-on resemblances to the characters, but the nineties are over. If action figures want to succeed in the age of iPad apps and Sideshow Premium Format they need to look amazing and appeal to at least part of the toybuying public.

Like you said, kids didn't want them and adults thought they looked pretty bad. If you can't connect with at least one of those two demographics your figure line is toast.
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