I didn't know they were even still around...
They weren't. Atari is like starship Enterprise, it keeps getting blown up, and then they slap the name on a new one, which then gets blown up. This is roughly the fifth company to call itself Atari that has filed for bankruptcy. The name will get sold to someone else, because it's recognizable and most people have fond memories of the brand. We can only hope the next Atari is more in-tune with the ethos of the original. And that it makes good stuff.