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Old February 17 2013, 03:54 AM   #88
Christopher
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Re: NBC's 'Do No Harm' = Biggest Flop in Network TV History!

Temis, I don't understand your insistence on the stereotype that CBS caters only to really old people. Do you even watch their shows? If anything, the CSI franchise seems to be targeted at younger audiences, with an emphasis on music-video-style montages and editing and an abundance of sexually themed, often quite kinky storylines. Person of Interest is aimed at the same audience as Christopher Nolan's Batman movies, and Elementary is a "younger, hipper" version of Sherlock Holmes rather than a stodgy drawing-room mystery. This is not the network of Murder, She Wrote anymore.

Here's what I found online about CBS's audience demographics, although the figures are five years old:

http://www.cbs.com/can_player/advertise.php
CBS Audience Network Demographics

Gender
Male 50%
Female 50%

Age
12-17 : 8%
18-24 : 11%
25-34 : 17%
35-44 : 23%
45-54 : 21%
55-64 : 10%
65+ : 5%

Income
< $15,000 : 4% $15,000 - $24,999 : 2%
$25,000 - $39,999 : 8%
$40,000 - $59,999 : 26%
$60,000 - $74,999 : 12%
$75,000 -$ 99,999 : 19%
$100,000+ : 29%

Source: comScore Media Metrix, February 2008
So nearly 60% of their audience is under 45, or at least it was five years ago.
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