Oh, for sure. I certainly don't expect to see any characters beyond the main seven and Cumberbatch.
Carol Marcus? Keenser? Even Pike? Forget about it.
I don't think we're even going to see the main seven. IMO, the main thing Hasbro will be pushing from Star Trek XII will be the Kre-O stuff and some role play items (phaser, communicator, and maybe a tricorder).