A TOS reboot (real reboot, no alternate universe nonsense) was proposed by Straczynski and Zabel some 9 years ago. But Paramount decided not to go that route and chose the current movie thing instead.
Which apparently worked. It had the benefit of being both a continuation and relaunch of the original continuity, with the end result being a new TOS with a clean slate ahead of it anyway.
I think with Star Trek XII, arguments about the previous film being better as a real reboot really becomes a moot point, IMO.