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Old January 29 2013, 04:38 PM   #514
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Re: Abrams Directing Star Wars

BillJ wrote: View Post

Four billion is still good coin, but Star Wars is in another league.
Yea, I love this quote from the same article. Where Star Wars cleans up and Trek not so much is with the toys, DVD's and other shit. Lets face it, more people want a Han Solo action toy than a Captain Kirk one.

And that's just the start. Games and DVDs pull in more money, but the Jedi toys really rake in the bucks. Forbes estimates that those little Chewbaccas and tie fighters have made about $9 billion.
Han Solo was right -- hokey religions and ancient weapons are no match for a good blaster. Especially when it's made by Hasbro and sells for $19.99.
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