That has nothing to do with continuity though. If somebody made a lens-flared, action-packed Pine Kirk blockbuster set in the Prime universe and made Insurrection II in the JJverse, which one would do better? The general public don't give a shit about continuity. Half of them probably didn't even notice it wasn't a proper prequel.
You're being deliberately obtuse. People liked the idea of a fresh approach without years and years of baggage. It's not a matter of which continuity they'd rather like, it's like wanting to buy a new bag instead of one which has been worn out by years of use, is covered with stickers and full of stuff you don't even remember putting there in the first place.