The Stig wrote:
The 'continuity' was always the worst thing about Trek. Once the franchise stopped being about people and became this hide-bound keeper of Trek history, it was finished.
That's just BS. Most fans cared about good characters in good stories. For me continuity was a sign of quality. That the people making Trek actually cared about what they were doing. When people complain about "continuity" the mistake is so blatant a mistake even non-fans notice.
Let's talk about continuity. If it wasn't such a big deal why does JJTrek create an entirely new alternate universe. For some strange reason, this bold filmmaker is afraid of a bunch of online fans.