Re: G4 becomes the Esquire Channel
C.E. Evans wrote:
NBC/Universal has decided to rebrand G4 as the Esquire Channel (in a partnership with Esquire Magazine) as a new upscale channel hoping to appeal to the "untapped metrosexual viewership." Cooking, travel, and fashion shows are being developed, as well as perhaps a new one for gaming (for you former G4 watchers).
... Man, there's a lot of shows that are going to need to find new homes. Pretty much all of G4's lineup doesn't fit that demographic.
Just because it's futuristic doesn't mean it's practical.