Posters from the 2009 movie
Take special look at the Spanish and Japanese posters from the 09. How vague can you get? At least the Us, UK and other Europe posters gave us a blatant portayal of what they were advertising. Take the words star trek off the Spanish and Asian posters and you have no idea what you're looking at. And that's the Into Darkness poster. Vague.
Wasn't this the first teaser poster?