Re: nine minutes!
They must be pretty confident in what they have if they are going to release the first nine minutes. A bit of a gamble.
However, wasn't it at about this point in the cycle last time around that there was a special press screening at which twenty minutes (four complete scenes) were shown?
"If the man doesn't believe as we do, we say he is a crank and that settles it. I mean it does nowadays, because we can't burn him."
— Mark Twain, from Following the Equator