And yet another piece of the puzzle: DVR numbers are in!
And the impact of time shifting is bigger than ever, especially for some shows like Grimm
. The question I always have is, how much do advertisers count time shifting when it comes to paying up? The fates of 666 Park Ave
and Last Resort
, which shold be cancellation bait without timeshifting, may be revealing. If either or both stave off cancellation, then time shifting counts for quite a bit. If only 666 Park Ave
gets renewed, that may be a budget issue.