i loved it. it was better than the 3rd Raimi flick by a country mile, i'd even say it was better than the 2nd.
it's definitely better than Raimi's first because that rushed Parker out of high school WAY too fast.
plus it also gets points for a. having civvies help Spidey in a better way that bunging rocks and shit at Gobby for no reason than 'hey, New Yorkers are awesome' and b. quips from Spidey.
it's clearly setting things up for more installments, but that's not a bad thing. i also smirked at the vaguely silghouetted Norman Osborne figure in the OsCorp tower.