Counter-programming (against a kid-skewing Pixar hit and rom-com) may have paid off: Abe is doing better than expected.
Meanwhile Twentieth Century Fox’s Abraham Lincoln: Vampire Hunter is looking to open around $20M-$22M – and $25M at best. That’s much better than the tracking has been on this bizarre horror history mashup from producer Tim Burton and director Timur Bekmambetov based on the novel and script by Seth Grahame-Smith. That includes $701,261 in midnight screenings from 1,168 locations. (“Pretty good number, same as Cowboys & Aliens,” a Fox exec stresses to me. And C&A was a much costlier film…) Interesting that this Lincoln: Vampire Hunter high-concept 3D pic (in 3,106 theaters) with no stars will do way way better than the openings of Tom Cruise’s PG-13 Rock Of Ages and Adam Sandler’s R-rated That’s My Boy which both flopped last weekend.
Brrr...don't mention Cowboys & Aliens