In AVENGERS the costumes look like in the earlier StarGate Seasons: Cheap, like from a costume shop. Just look at the Cap's costume and compare it to his stand-alone film... What the...
The sets look so fake. They look like sets for a low budget TV show.
The costumes are the same as from the prior films (with the obvious exception of Cap) -- the reason they, and the sets, look terrible is that the lighting is absolutely flat
As for Cap's costume, it works outside of the helmet, which is God-awful, because it's like an inch of rubber, and the way it was built makes Evans look like he has a chubby babyface, when in actuality he has ridiculously prominent facial features. It works fine in the concept art:
But in execution, it's just ... ugh.
Evans has said that he wanted to keep and update the First Avenger
costume for The Avengers
, but Whedon insisted on going for the more comics-accurate look, which reinforces my primary concern about this movie -- from everything we've seen so far, it just feels like Whedon playing with action figures. I'm sure it'll be a serviceable two hours of fluff, but the payoff for five years of world-building should be a little more than two hours of fluff.