^Sorry, I guess I should have been more clear. I was referring in terms of sales. The Bat-books (and Green Lantern, interestingly enough) were doing well in sales. Superman, Wonder Woman, and the rest, not as well when compared to their counterparts at Marvel.
But, your comment does help what I was trying to get at. While characters like Superman and Wonder Woman are very well known, there have been very little properties out there to help bring these characters back into people's faces to the point where they would go "Yeah, I want to buy a Superman comic." True, you had the Justice League
cartoon, but that's long since ended and the DC-related cartoon shows have focused primarily on Batman.