Cheers, Therin. Enjoyed reading that a while back. About how they were promoting the film.
Here the ads are much like the usual film trailer. Captions with lens flares. "A New Generation", "Boldly Go" and so on. Mostly bigging up Chris Pine's in it most of all, and the recast ensemble crew. Eric Bana got a brief shot but they don't make a big deal out of him as the villain, or that Leonard Nimoy's in it actually. The approach to pull a T4 crowd I guess.
6.30 - 9pm today for anyone out there with access to UK TV Channel 4.