The Smallville (TV series) gag at the start of Action Comics made me laugh my arse off...
Nice one, Mr. Morrison.
ETA: Finished the issue now, and that really was Grant Morrison's Smallville
. I kinda like it. Superman is a bit cocky, but I'm guessing he'll grow out of that throughout the course of the series, and into the Superman we know. I like how Luthor is already on his case, too.
Interesting start. I look forward to seeing where it goes.