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Old August 16 2011, 03:48 AM   #2269
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Location: Sac, Ca
Re: Superman (casting, rumors, pix till release)

JacksonArcher wrote: View Post
I doubt Snyder is going to have any sway in the marketing for Man of Steel. Warner Bros.' marketing department controls the advertising of their films. According to cinematographer Wally Pfister, the director or production crew have little input on the construction of trailers, posters, etc. All the input people like Pfister have is color timing the trailer.
Maybe, but I can't imagine Warners would have hired Snyder in the first place if they didn't want him to put his unique stamp all over the movie-- and part of what makes a "Zack Snyder movie" are those dynamic, ultra-stylish trailers of his that always get people talking.

I don't know about that. Like I mentioned before, the theatrical trailers for both Superman Returns and Green Lantern were fairly exciting.
Well I guess it's a subjective thing, but to me they just didn't have nearly the same "cool factor" as the Marvel trailers I've seen. They were romantic and traditional, while Marvel is a bit more hard edged and rock and roll.
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