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Old May 19 2011, 04:36 PM   #5
Out Of My Vulcan Mind
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Re: The CW 2011-2012 Fall Schedule

Jax wrote: View Post
If I remember right CW typically performs stronger at 8pm than 9pm so what do they do about the anchors of their nights...They stick low rated GG, 90120 at 8pm while the new shows are left to flounder.
I'd say they're trying to strengthen their 9pm ratings with stronger shows, and in some cases steering their new shows clear of killer competition in the same demographic target (like Glee at 8pm on Tuesday) and even hoping to slipstream a little with channel-changers at 9pm. It may not work, but there's a certain logic to it.
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