Re: a la carte programming - TV
^ I think the trend away from multi-channel cable packages will certainly have an impact on people's watching habits. I know that when I cancelled my subscription to cable, my TV watching became much more deliberate. I found out about shows that might interest me through word of mouth or advertising, and made a point of seeking them out. I no longer spent time floating through dozens of channels full of worthless programming looking for something interesting to watch. Instead, now I watch what I want when I want, and spend the rest of my time on other pursuits.
Overall, it's been an extremely positive change.
This is our small proof, not only that things can be done differently in this business, but that the greatest expression of rebellion is joy.
- Joss Whedon, in his Emmy acceptance speech for Dr. Horrible's Sing-Along Blog