This all makes sense. But what changes when you're dealing with a very niche product like Star Trek? How many readers can Pocket afford to bleed by making this move before things become unprofitable?
My wife asked me if I wanted New Frontier: Treason last night while we were at the bookstore. My simple answer was, "not at that price" and picked up "The Time Ships" by Stephen Baxter.
In all fairness, if you buy from amazon.com, the trades are only $3 more than the MMPBs. A lot of non-Trek MMPBs are as high as $10 anyway, and the trades are only $10.88. $2.88 doesn't mean a lot to me, and .88 means even less.
But if that's a dealbreaker for you, whatever.
It's also, as far as I know, an open question whether or not the trade novels will be republished as MMPBs.