Oh, yes. A "franchise". The bean counter mentality can suck the joy out of almost anything. I remember B&B used to refer to Star Trek as "the franchise". Once I hear a person involved in Star Trek use the f-word, I just know they don't care about the stories, etc. They aren't fans themselves. To them, it's just a way of making money. And quality quickly goes down the toilet. It happens in almost every field of creative endeavor once the bean counters get their slimy meathooks on it.