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-   -   Why did Pocket reprint Nightshade in 2010? (http://www.trekbbs.com/showthread.php?t=217264)

chrinFinity June 19 2013 10:26 PM

Why did Pocket reprint Nightshade in 2010?
 
Without context it just seems like a random thing to have done. New cover too, and missing the number. Anyone know why?

Mysterion June 19 2013 10:30 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Quote:

chrinFinity wrote: (Post 8271514)
Without context it just seems like a random thing to have done. New cover too, and missing the number. Anyone know why?

I'm just guessing here, but I think it was because the author (Laurel K. Hamilton) had become wildly popular for her series of (non-Trek) vampire stores, and Pocket thought they might get some of her non-Trek fanbase to but a Trek novel with her name on the cover.

Christopher June 19 2013 10:33 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
^Exactly. Part of it was that the four Abramsverse novels had been cancelled and they needed something to fill the gap in the schedule with, but part of it was that Hamilton has become hugely, hugely popular since she wrote Nightshade and they wanted to draw in her fans.

Greg Cox June 19 2013 10:34 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Bingo. Laurel Hamilton is a major bestselling author these days. Small wonder Pocket would want to reprint any book by her.

If J. K. Rowling or Stephanie Meyer had written a Trek novel in their youths, Pocket would reprint those so fast your head would spin! :)

Christopher June 19 2013 10:41 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
^I'm surprised we haven't seen a reprint of Corona, seeing as how Greg Bear has become pretty huge as an SF author since then. Although I guess that's not the same as being huge on the scale of a Hamilton or Meyer.

Greg Cox June 19 2013 10:44 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
We did the same thing at Tor: When Robert Jordan became the hugely-bestselling author of "The Wheel of Time," we reprinted his early CONAN novels, as well as a historical saga he had once written under another name . . . .

Mysterion June 19 2013 10:46 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Quote:

Christopher wrote: (Post 8271583)
^I'm surprised we haven't seen a reprint of Corona, seeing as how Greg Bear has become pretty huge as an SF author since then. Although I guess that's not the same as being huge on the scale of a Hamilton or Meyer.

Speaking of Greg Bear, our state public access channel just aired an interview with him this past week.

You can watch it here: http://tvw.org/index.php?option=com_...tID=2013060044

chrinFinity June 19 2013 11:15 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Thanks for the info. I've never heard of her aside from Nightshade, and I'm not interested in vampire fiction. However, my confusion is cleared.

tomswift2002 June 19 2013 11:26 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Quote:

Christopher wrote: (Post 8271583)
^I'm surprised we haven't seen a reprint of Corona, seeing as how Greg Bear has become pretty huge as an SF author since then. Although I guess that's not the same as being huge on the scale of a Hamilton or Meyer.

Wasn't "Corona" reprinted back around 2000 when Pocket was reissuing the John Ford novels under the duology title, and with a slightly modified cover?

Avro Arrow June 20 2013 05:43 AM

Re: Why did Pocket reprint Nightshade in 2010?
 
Quote:

Christopher wrote: (Post 8271544)
^Exactly. Part of it was that the four Abramsverse novels had been cancelled and they needed something to fill the gap in the schedule with, but part of it was that Hamilton has become hugely, hugely popular since she wrote Nightshade and they wanted to draw in her fans.

Just out of curiosity... did it work? I know S&S doesn't disclose sales figures, but does anyone have any idea if this paid off as they hoped?

Quote:

tomswift2002 wrote: (Post 8271772)
Quote:

Christopher wrote: (Post 8271583)
^I'm surprised we haven't seen a reprint of Corona, seeing as how Greg Bear has become pretty huge as an SF author since then. Although I guess that's not the same as being huge on the scale of a Hamilton or Meyer.

Wasn't "Corona" reprinted back around 2000 when Pocket was reissuing the John Ford novels under the duology title, and with a slightly modified cover?

Yep.

(Damn 'splodey universe... :lol: )

Christopher June 20 2013 02:24 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Quote:

Avro Arrow wrote: (Post 8273320)
Just out of curiosity... did it work? I know S&S doesn't disclose sales figures, but does anyone have any idea if this paid off as they hoped?

I have no way of knowing.

E-DUB June 20 2013 04:22 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
I think it was Spider Robinson who once said; "Whenever you ask a question that starts with 'why', nine times out of ten the answer is 'money'".

In addition to the reasons stated above they probably figured that it would sell almost as well as, if indeed not as well as, any new release in the line without all the costs of a new work.

By the way, when I use that Robinson quote, I usually add my own corrolary which is that the remaining instances are split between inertia and sheer stupidity.

Allyn Gibson June 20 2013 04:56 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Quote:

E-DUB wrote: (Post 8274961)
In addition to the reasons stated above they probably figured that it would sell almost as well as, if indeed not as well as, any new release in the line without all the costs of a new work.

I do have to wonder what Hamilton's fans thought of Nightshade, seeing as it is wholly lacking in the supernatural pr0n that is the latter half of the Anita Blake series. :guffaw:

Greg Cox June 20 2013 05:54 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Clearly, somebody needs to pay Hamilton enough to write the definitive Trek slash novel!

(Strange but true: I actually wrote the back cover copy for the first couple of "Anita Blake" novels, back when they were mass-market originals for Ace. It's a small world . . . .)

Khan Harrison June 21 2013 06:38 PM

Re: Why did Pocket reprint Nightshade in 2010?
 
Quote:

Christopher wrote: (Post 8271544)
^Exactly. Part of it was that the four Abramsverse novels had been cancelled and they needed something to fill the gap in the schedule with, but part of it was that Hamilton has become hugely, hugely popular since she wrote Nightshade and they wanted to draw in her fans.

with the new movie out and Abrams going to Star Wars, any chance those novels will see the light of day?


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